OUTDOOR APPAREL·PROJECT · 4 WEEKS

Harbor & Pine

A ground-up Shopify build with catalog, payments, and shipping zones live in under a month — replacing a marketplace-only business.

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TIME TO LAUNCH
26 days
on schedule
MARKETPLACE FEES
15%
2.9%
-12 pts
FIRST-MONTH ORDERS
0
184
new channel
EMAIL LIST
0
1,240
+1,240

The challenge

Harbor & Pine sold exclusively through a marketplace and paid 15% fees on every order. They had no email list, no brand site, and no way to reach past buyers.

They needed a full store — 60 SKUs with size and color variants, real shipping rates, and payments wired to the right legal entity — before their fall season.

What we did

We ran the standard RENIVOLT launch checklist: theme, catalog with SKUs and inventory tracking, shipping zones with defensible flat rates, and tax settings matched to their nexus.

Payments went through live test orders and a test refund before go-live, with payouts mapped to the correct business account.

We added an email capture with a 10% first-order incentive so past marketplace buyers had a reason to come direct.

"We went from marketplace fees eating 15% of every order to owning our own storefront. The build paid for itself in five weeks."
Marcus Hale
Co-founder, Harbor & Pine
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